Event Description
The Glendale Chamber of Commerce Marketing Committee Presents...
Developing a Marketing Plan
Instructor: Janee Foss, marketing manager with Blue Cross Blue Shield of Arizona, has worked in marketing & communications since 2006.
As with anything, good planning helps you maximize your effectiveness while minimizing your risk. A strong marketing plan is no different! It’s essential to the success of your business. It can help you find your right customer, at the right time, via the right channel. And, help you quickly and strategically adapt when those inevitable curve balls come your way.
This seminar is perfect for a beginner who wants to learn the basics of developing a marketing plan, or someone who has a marketing plan that may need a little dusting off or building out. Attendees will gain a better understanding of what a marketing plan is (and is not), how to make one and how to use one. This is a hands-on seminar and attendees will come away with some handy building blocks to get started.
Tuesday, March 28th
BNC National Bank Conference Room at the Glendale Chamber
5800 W. Glenn Drive, Suite 275, Glendale, AZ 85301
Event Times:
11:30 am - 1:30 pm
11:30 am Check- In and Networking
12:00 pm - 1:00 pm Program
1:00 - 1:15 pm Q & A Period
Snacks and refreshments provided
Please bring your own brown bagged lunch
Pricing:
Members: Complimentary
*Due to limited space, only ONE representative per company will be permitted to attend
*Must Register to Attend